Aircove, a router by ExpressVPN
ExpressVPN’s very first physical router, Aircove!
I was brought into the project to propose different creative directions that we could take to ensure that the physical product is slightly different from our usual stuff. I explored multiple concepts for the key visual, and after the final key visual was chosen, the assigned designers continued with the rest of the campaign.
Additionally, I provided assets for the other marketing materials including the launch and promo videos.
Client
ExpressVPN (in-house)
Year
2022
Skills
Creative Direction, Visual Design, Vector Illustration
Exploration 01
Exploration 02
Exploration 03
Exploration 04
Scene 01 for the video
Scene 02 for the video
Scene 03 for the video